Abt SRBI 19th on 2010 Honomichl Listing

FOR IMMEDIATE RELEASE
June 30, 2010

Every industry has its scorecard to measure competitive position and growth. The market research industry's definitive scorecard is Jack Honomichl's Top Fifty report, published every June in Marketing News, a publication of the American Marketing Association.

Abt SRBI, formerly Schulman, Ronca and Bucuvalas, Inc. (SRBI), is the 19th largest survey firm in the nation according to the just- released 2010 Honomichl list, published by the American Marketing Association. Abt SRBI revenues in the past year were $57.5 million, up 16% from 2008.This includes only revenues from survey research and not other consulting revenues.

Honomichl, a widely respected research industry observer, has been publishing these reports for over 30 years. To qualify for the listing, each firm must submit to third-party verification of calendar-year revenues from market research and other survey operations.

Mark Schulman, Abt SRBI CEO, said that Abt SRBI's 2009 revenues resulted from staying tightly focused on strengthening relationships with our core clients by offering them value-added, world-class services, both in the United States and internationally. Our clients have been rewarding us for these efforts by giving us a bigger share of their research dollars."

Abt SRBI is the survey research subsidiary of Abt Associates Inc. It is a full-service international market and opinion research firm. Founded in 1981, Abt SRBI specializes in government and public policy, public opinion, banking and finance, consumer products/services, media, telecommunications, transportation, utilities, and health care research. The firm has strong expertise in branding and customer satisfaction/loyalty.

Headquartered in New York City, Abt SRBI has additional offices in the Washington, D.C. area, Chicago, Cambridge, MA, Durham, NC, Cincinnati, OH area, Fort Myers, FL, West Long Branch, NJ and Huntington, WV.